Selected work

    Every one of these is live right now, and you can click it.

    A gold buyer, a music school, a realtor, a law firm, a basketball program, and the software behind them. Different businesses, different shapes, one standard. Nothing here is a mockup and nothing here is behind a login.

    Live client site
    Delivered work, running for a paying client.
    Concept demo
    Built to show a direction. Not a delivered engagement.
    Product demo
    A JMS product you can click through.

    One brief, two directions

    The same music school, built twice, because the right answer was not obvious.

    Same facts, same photography, same instructors. One version states the offer plainly. The other puts you inside the student's first year, one beat per scroll. Open them both. The point of hiring a person rather than a template is that somebody had to decide which of these the business needed.

    Screenshot of the Musicology Winter Garden website, the direct marketing cut build

    Direct marketing cut

    The straightforward read: what the programs are, who teaches them, and why industry credits matter when you are choosing where your kid learns.

    Screenshot of the Musicology Winter Garden website, the narrative scroll cut build

    Narrative scroll cut

    The same school told as the student's own story, in second person, one beat per scroll: you meet them, you pick the song, you fall apart, it locks in, you play it live.

    Screenshot of the Estate & Elder Law Counsel, P.A. website, the bilingual professional services build
    Live client site

    Bilingual professional services

    Estate & Elder Law Counsel, P.A.

    Estate and elder law · Winter Garden, Florida

    A full bilingual firm site where every page exists twice, in English and in Spanish, and the language toggle is visible at every width.

    • Every route twinned into an /es tree, not machine-translated on the fly
    • Accessibility pass to WCAG 2.2 AA with axe reporting zero violations across all 60 routes
    • A voice receptionist that keeps the conversation alive while the visitor keeps browsing
    • One booking front door wired to the firm's own intake system
    • Attorney bios, practice areas, a bilingual survivor checklist with downloadable PDFs
    • A weekly article schedule that publishes itself on its own clock
    Screenshot of the Panther Elite AAU Basketball website, the program and roster site build
    Live client site

    Program and roster site

    Panther Elite AAU Basketball

    Youth sports program · Central Florida

    A program site for a travel basketball organization: teams, schedule, coaching staff, and the tryout path a parent actually needs to find.

    • Team and roster structure that survives a new season without a rebuild
    • Parent-first navigation: tryouts and schedule reachable from anywhere
    • Built to stay fast on a phone in a gym with bad signal
    Screenshot of the The Hartwell Luxury Group website, the luxury listing presentation build
    Concept demo

    Luxury listing presentation

    The Hartwell Luxury Group

    Luxury real estate · Hamlin and Winter Garden, Florida

    A realtor's personal brand treated like a luxury product: the agent front and centre, the neighbourhoods as the story, listings as the proof.

    • Agent-led brand rather than a brokerage template
    • Neighbourhood-first structure for a buyer choosing an area, not a house
    • Restrained typography and generous space, so the photography carries it
    Screenshot of the TMT Cash for Gold website, the local multi-location retail build
    Concept demo

    Local multi-location retail

    TMT Cash for Gold

    Gold buying and discount jewellery · Multi-location, Florida and New Jersey

    Retail where trust is the whole sale: free evaluations, real locations, and a walk-in path that does not make somebody feel cornered.

    • Multi-location structure with hours and directions per store
    • Free-evaluation offer as the primary path, no pressure framing
    • Written for a customer who is nervous about being lowballed
    Screenshot of the TMT Operations Hub website, the guided internal dashboard build
    Concept demo

    Guided internal dashboard

    TMT Operations Hub

    Retail operations software · Built for an active client

    Not a website. The internal operations surface a store owner opens each morning, with their AI operations manager walking them through what changed.

    • Guided walkthrough instead of a dashboard nobody reads
    • Written for an owner, not an analyst: what happened, what needs a decision
    • Every number traceable back to the record it came from
    Screenshot of the Intake Intelligence product demo, the working product demo build
    Product demo

    Working product demo

    Intake Intelligence

    Client intake · Product demo

    Turns an enquiry into a qualified, routed, human-reviewed intake record without anybody retyping it.

    • Click through the whole intake path end to end
    • A named human approves before anything moves
    • Full audit trail on every step
    Screenshot of the 24/7 AI Voice Receptionist product demo, the working product demo build
    Product demo

    Working product demo

    24/7 AI Voice Receptionist

    Inbound calls · Product demo

    Answers every call at any hour, captures what matters, books the appointment, and hands a human the transcript.

    • Live conversation you can start from the page
    • Books into a real calendar rather than promising a callback
    • Escalates to a person instead of guessing
    Screenshot of the Dead Lead Reactivation product demo, the working product demo build
    Product demo

    Working product demo

    Dead Lead Reactivation

    Dormant pipeline · Product demo

    Works the list nobody has touched in a year, with a human approving the message before it sends.

    • Segments a dormant list by why it went cold
    • Drafts the outreach, never sends unreviewed
    • Stops on a reply and hands it to a person
    Screenshot of the Intelligent Document Processing product demo, the working product demo build
    Product demo

    Working product demo

    Intelligent Document Processing

    Paperwork · Product demo

    Reads the documents a business already receives, pulls out the fields that matter, and flags what a human has to look at.

    • Extraction you can watch happen on a real document
    • Low-confidence fields raised rather than silently guessed
    • Original always one click away from the extracted value
    Screenshot of the AI Governance & Security product demo, the working product demo build
    Product demo

    Working product demo

    AI Governance & Security

    Oversight and compliance · Product demo, fictional company

    The oversight layer: who approved what, which model touched which record, and the audit trail a regulator would ask for. Shown on an invented company so no real data is involved.

    • Approval chain visible per action
    • Model and data lineage on every record
    • Runs on a fictional company, never a client's data

    A note on the labels, because it matters. Only the builds marked Live client site were delivered engagements. A Concept demo was built to show a direction, sometimes before anyone was hired, and we are not claiming otherwise. A Product demo runs on fictional or client-approved data. There are no results figures anywhere on this page, because the honest ones belong in a conversation where we can show you how they were measured.

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